Aboriginal and Torres Strait Islander people are advised that this website makes every effort to respect cultural traditions and protocols. First Nations readers are advised content may contain images, voices, videos and names of people who have passed away.  We acknowledge Aboriginal and Torres Strait Islander people and First Nations, Traditional Custodians of Australia’s lands and waterways. We also acknowledge the dispossession of First Nations people from their lands, the dispersal and relocation of communities, the erosion of traditional customs and languages, and the removal of children from their families, have resulted in the disconnection of generations of families from their traditional homelands, languages and culture. We pay our respect to Elders of the past, those of the present and those of the future for they hold the stories, culture and traditions of Aboriginal and Torres Strait Islander people.

Our People

Luke Jeffery

Founder and Managing Director

Selena King

Principal

Klair Carney

Office and Engagement Manager

Josh Iraia

Senior Consultant

Scott Chrisman

Creative and Production Manager

John Jeffery

Senior Associate

Jennifer Morgans

Senior Associate

Will Pawa-Oui

Senior Associate

Everywhen Way

You cannot empower, without enabling first.
The Everywhen Way is a conceptual framework that guides and informs the decision-making process of all our work.

Truth

Truth is where it starts, creating the foundation for freedom and sustainability – acknowledging and understanding the role of intergenerational trauma.

Enabling opportunities to voice and learn about the truth ensures programs and partnerships are built with integrity for shared prosperity.

Healing

Healing comes after truth, a space where stories are told, perspectives are respected, and the healing journey is taken together – an integral step towards reconciliation.

Enabling opportunities for trauma-informed healing to take place ensures the past is recognised, and the complexities and nuances of the whole person, community and culture is embraced and supported.

Self-determination

Self-determination is realised when truth and healing have enabled the process of choice – the freedom and strength to decide on what is best for the individual and the collective.

Enabling opportunities for First Nations voices to be part of the decision-making process for Indigenous and non-Indigenous outcomes, ensures Aboriginal and Torres Strait Islander people play a leading role in restoration through reciprocity.

Economic Independence

Economic Independence is actualised when truth, healing and self-determination combine to provide a platform for socio-economic stability.

Enabling opportunities to partner with First Nations for wealth creation through economic empowerment is paramount to the economic and social health of Australia.

Indigenous Success

Indigenous leadership and success is Aboriginal and Torres Strait Islander executives and board members, as much as it is frontline health workers of community controlled providers.

Enabling opportunities for Indigenous ways of knowing, being and doing to be embedded in Australian business and society will rewrite the narrative and add immeasurable value to our existing way of life.

Our Approach 

We Listen

We Listen

Our listening approach ensures we uncover the real need. Through key lines of enquiry we ask the right questions to uncover the challenge and actively listen to thoroughly absorb all information. We take a path of divergence to gather quantitative and qualitative data, before we then converge with a targeted approach to hypothesising potential solutions.

We Design

We Design

Our co-design process ensures fit-for-purpose excellence. From our experience, the best design results come from the human at the centre of the need, blended with experts with diverse backgrounds and perspectives working together to push the thinking. Our approach prioritises design thinking, a process to drive creativity and innovation. It incorporates the rigour of the traditional analytical design approach, but it begins with the end user and includes periods of open-ended, divergent, exploratory thinking.

We Enable

We Enable

We enable community-led solutions. We are driven by the power of enablement and the endless possibilities it presents. Our approach to enable ensures we work together to develop solutions that will endure. We adopt an iterative approach to implementation to ensure that all relevant information that is captured in the Listen and Design stage is continually tested and refined as new information comes to light.

We Grow

We Grow

Our unified approach ensures we grow together. At the beginning we ‘run in front’ and take a lead to ensure we are trying to solve the right challenge. Next, we ‘run beside’ and work collaboratively to design and enable implementation of the solution. Lastly, we ‘run behind’ and play a supporting role to those who are leading the delivery of the solution.

Our Guiding Principles

Our vision is the destination on the map, our guiding principles is the compass to help us get there.

We are agents of truth

We seek truth, we own our promises and our actions. We walk together with community to enable truth-telling and allow truth to guide our work. We pragmatically challenge assumptions and remain relentlessly curious in the pursuit of truth. We are accountable to community and the truth.

We stimulate innovative thinking and bold ideas

We are confident and courageous in collaboration, approach and design. We are purposeful and diligent in our endless pursuit of getting to a better place. Indigenous knowledge and fresh perspectives enable us to continually solve complex problems. We embody Indigenous ways of thinking and being, and blend with Eurocentric philosophy to create strategic, implementable solutions.

We accept mistakes

We don’t settle for anything less than excellence. We are unapologetic in our pursuit of social and economic parity for Australia’s First Nations people, and this is reflected in all of our work. Together with our partners, and our people, we create change through high performance. We have the bravery and vulnerability to admit when we are wrong, and the courage to change, continually improve and evolve.

We build social value through commercial strength

We are driven to impact investment. It’s not just alright to be commercial, it’s essential. Investing in ourselves and our customers creates a shared commitment to change. Prosperity must be underpinned by social and economic opportunity.

We champion voice

We are vocal on critical matters that affect our sector, and we work with community to strategically amplify their voice. We outwardly celebrate the success of our partners and our people and nurture an environment of independence in thinking and expression. We utilise the vehicle of communication across diverse platforms to deliver messages of significance. Our collective voice is heard from a position of influence, communicated strategically and impactfully through strong partnerships.

We deliver exceptional customer service

We simply do more than what is expected. We know our business inside and out, we always maintain a positive attitude and we creatively problem solve. We respond quickly every time, no exceptions. We actively listen, not waiting to respond, and we embody a personal approach. We simply keep our word and go above and beyond to make memorable impressions – on all stakeholders – at every touch point of brand interaction.

We understand that every moment counts

We enable and empower with every piece of energy. We are accountable to community and to partners, therefore we are working on their clock – we are acutely aware every second counts. We are driven to impact positively at every interaction and maximise every opportunity to influence a moment. We make an impression.

Our Patron

Aunty Ed

(Heather Edwards)

Our Patron

Everywhen stands on the shoulders of giants. We lift our heads and our eyes to see further because of those that have gone before us.

We benefit today with freedom and choice because of the sacrifices past generations have made and continue to make.

They have laid the foundations for us to lead and succeed.

Everywhen continues to be guided by Elders and their stories and experiences of the past, the wisdom they bring to the present, and the legacy they will pass on to the future.

We particularly respect and honour our Patron Aunty Ed, Heather Edwards, who continues to pass on knowledge, traditions and old ways to ensure our culture is rich, real and alive.

Our purpose of uniting for enduring change is driven by these teachings to truly enable our vision of First Nations leadership and success.